GOAL
The primary goal of this campaign was to create awareness about Mirae Asset's new Nifty EV and New Age Automotive ETF among potential investors. By leveraging the reach and credibility of influential voices in the personal finance and investing space, the campaign aimed to educate the target audience about the electric vehicle market and the investment opportunities it presents.
CAMPAIGN OVERVIEW
The campaign content focused on providing an overview of the electric vehicle market, both globally and in India. The influencers shared their insights on the long-term growth prospects of the EV market and the importance of investing in thematic funds like this ETF to capitalize on the trend. They also addressed common investor concerns and misconceptions around EVs and the fund itself.
2
Years of Experience
50 +
Creators
30%
Incrase in Productivity
About
DhanHQ
Dhan is an innovative online stock trading and investing platform that is revolutionizing the financial landscape in India. As a SEBI-regulated trading platform and Depository Participant, Dhan provides a secure and reliable environment for traders and investors to participate in the growth of the Indian stock market. It is available on App Store, Play Store and also has a web platform.
Content
Content
About
DhanHQ
Dhan is an innovative online stock trading and investing platform that is revolutionizing the financial landscape in India. As a SEBI-regulated trading platform and Depository Participant, Dhan provides a secure and reliable environment for traders and investors to participate in the growth of the Indian stock market. It is available on App Store, Play Store and also has a web platform.
GOAL
CAMPAIGN OVERVIEW
to inspire a profound enthusiasm and commitment to stock market trading using Dhan through innovative use of the song's compelling lyrics.
The campaign for this song aimed to generate excitement and enthusiasm for the stock market by leveraging the song's powerful lyrics into relatable themes. It was to ignite a passion for stock market trading and investing among Instagram users by using the song's lyrics to create engaging and relatable content.
520K +
Years of Experience
10k +
Likes
30%
Engagement Rate